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You Can Only Eat What You Kill: The Startup Mentality


Close-up of a wolf's face, symbolizing the relentless and focused mindset required for success in tech startups
Embodying the startup spirit: relentless, focused, and ready to seize opportunities.

In the dynamic world of tech startups, one phrase resonates deeply with entrepreneurs and investors: "You can only eat what you kill." This hunter-gatherer analogy captures the essence of survival and success in the highly competitive startup ecosystem. But what does it really mean, and how does it apply to tech startups?


The Hunter-Gatherer Mindset

At its core, the phrase implies that success in the startup world requires a proactive, relentless pursuit of opportunities.

Just as hunters had to track, hunt, and capture food to survive, startups must constantly seek new customers, secure funding, and innovate to stay ahead.

There is no room for complacency; survival and growth depend on continuous effort and achievement.


Why This Mentality Matters


  • Proactive Pursuit of Opportunities: Startups can't afford to wait for success to come to them. They must identify opportunities, strategize on how to capture them and execute with precision. This might mean pivoting the business model, iterating on product development, or exploring new markets.

  • Resourcefulness and Adaptability: Just like hunters who use every part of their catch, startups must be resourceful with their limited resources. Whether it's maximizing the use of available funding, leveraging small teams, or making the most of technology, adaptability is crucial.

  • Resilience in the Face of Failure:

Not every hunt is successful in the wild. Similarly, not every venture or product will succeed. The key is to learn from failures, adapt strategies, and persistently pursue the next opportunity. This resilience is what differentiates successful startups from those that falter.

  • Creating Value Continuously: Startups must continuously prove their Value to their customers, investors, and partners. This means delivering exceptional products or services, demonstrating growth potential, and maintaining a competitive edge.


Not for Everyone

The "eat what you kill" mentality isn't for everyone.

It requires a high tolerance for risk, an unyielding drive, and the ability to thrive under pressure. As my colleague pointed out, not everyone is suited to this relentless pace and the inherent uncertainties of the startup world.


However, this mindset can lead to extraordinary achievements for those who are cut out for it. The tech world is full of stories of founders who, through sheer grit and determination, have turned their ideas into billion-dollar enterprises. They are the modern-day hunters, navigating a complex landscape to capture their prey—success.


Takeaway

In the tech startup ecosystem, the principle of "you can only eat what you kill" powerfully reminds entrepreneurs of the realities of entrepreneurship. It's a call to action for founders to be proactive, resourceful, resilient, and constantly value-driven. While it may not fit everyone, it can be the key to unlocking unparalleled success for those who embrace this mentality.


As of August 2024, I am worried about the chaos that MENA region entrepreneurs, including Turkey and all the neighboring geography, are going through due to a potential war risk. I empathize with everyone sincerely since I was also born and raised there and started my first tech company back in the 90s in the region.


Startups do not have the luxury to survive under deteriorating conditions. Therefore, I suggest a collaborative effort among stakeholders of the startup ecosystem in the region to support these entrepreneurs. 

This challenging environment reinforces the importance of the "eat what you kill" mentality. In times of instability, the need for resilience, resourcefulness, and proactive effort becomes even more critical for survival and success.


As we continue to navigate the evolving landscape of tech startups, this hunter-gatherer analogy remains a poignant reminder of the challenges and rewards that come with the entrepreneurial journey. So, to all the aspiring tech entrepreneurs out there: sharpen your tools, stay vigilant, and remember—you can only eat what you kill.



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